We keep coming up with new words for the same thing, to
cover them, to cloud them, to avoid connotations that have developed over
time. Over time. That is the key.
In the 60s we came up with a new concept of trying to save
the planet from ourselves. The Environment. People who embraced this ideal were called Environmentalists. People who eschewed this inconvenient ideal
called them Radical Environmentalist.
Soon they were both lumped together and people assumed that if you were
and Environmentalist you were Radical.
We tend to polarize these days and there is no middle of the road anymore. You were either Anti-Environment or radical
environment. It’s like when you were
either a fascist-capitalist-pig-dog or commie-pinko-fag-socialist. I blame Bush, and FOX.
That E word would not do.
So we needed a name change, a re-branding. Along came Sustainability as an ideal based
on trying to keep what we have and make it last, over time. Maintainable, supportable viable, stability. Our earth and our resources are limited so we
have to get our use and destruction rate in balance with our existing inventory
and creation of new resources.
Sustainability is basically the first derivative of
environmentalist. Minimizing long term changes
in our environment. It is Environmentalism
over time. De/Dt.
Well it worked for a while and everything became Sustainable
and the Anti-Environmentalist didn’t even notice. Cities and companies had sustainability
divisions and universities had sustainability departments, majors and degrees. It was a universally accepted buzzword like ‘Transparency’
or ‘Teams’ or ‘Creative Thinking’ or ‘thinking outside the box’ and everyone
jumped on the band wagon. Who could not
like Sustainability? It’s like mother,
apple pie, babies or puppy dogs and it sounds good, makes sense and is hard to
throw rocks at it. How can you be Anti-Sustainable? The opposite is not an option for if we don’t
sustain, we die.
But Sustainability got old and hackneyed and people started
to make fun of it and hate it. It got
too hard to do. So we got a new
word. Resilience. This came about when we gave up on Sustainability
and started talking about adapting to a changing world and climate we could not
or would not sustain. We will just have
to get used to it because we are tough and hard yet pliable and supple. We can change over time and adapt. It’s another great word everyone likes and
the opposite – defeatism – is not an option here in the greatest country on
earth. It’s a manly characteristic and
another one that is hard to shoot down.
Resilience is therefore the second derivative of Environmentalism and
the first of Sustainability. It is the
change in our Sustainability over time. Ds/Dt.
The second derivative is where all the action and the fun
is. Like acceleration or compound
interest or tipping point climate change.
The change in the change. Change
is accelerating and is no longer linear, or geometric or even exponential, its
factorial. I can’t
wait to see what word they come up with next.
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